📍 Onsite (Abuja)
Sudo Africa provides the infrastructure for organizations to instantly issue both physical and virtual NGN and USD programmable cards.
We are in search of a Growth Specialist to drive the force behind growth marketing and initiatives for new and existing products. The communication and growth specialist will drive the strategic development and execution of communication initiatives to enhance brand awareness, stakeholder engagement, and business growth. This role requires a creative and analytical professional with strong skills in content creation, digital marketing, public relations, and market research. The specialist will work closely with cross-functional teams to ensure consistent messaging and align growth strategies with the company’s objectives.
RESPONSIBILITIES:
As a Communication & Growth Specialist at Sudo Africa, your primary duties include:
- Develop and implement comprehensive communication plans that align with the company's goals.
- Create compelling content for various channels, including social media, websites, newsletters, and press releases
- Analyze metrics to measure the effectiveness of campaigns and adjust strategies accordingly.
- Manage and update the company’s communication materials to ensure consistent and accurate messaging.
- Plan and execute digital marketing campaigns to increase online presence and engagement.
- Build and maintain relationships with media outlets and journalists to secure coverage.
- Write and distribute press releases, media kits, and other PR materials.
- Monitor media coverage and manage the company’s reputation.
- Conduct market research to identify opportunities for growth and improvement.
- Analyze market trends and consumer behavior to inform communication strategies.
- Foster relationships with key stakeholders, including clients, partners, and employees.